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4, 5 & 6 October 2018, ITC Gardenia, Bangalore
[email protected] | +91-8096204373 | 7995868248

4, 5 & 6 October 2018, ITC Gardenia, Bangalore

[email protected] | +91-8096204373 | 7995868248

Design X Awards 2018

Design X Awards is UsabilityMatters.Org, UMO’s design-promotion program that celebrates good design by recognizing and rewarding the best. UMO through its various programs over the years has been shaping and influencing the quality of talent produced and the standard of design work generated year over year. There by elevating design in the industry and enriching our lives, businesses, and the society as a whole.

Following up on the great response to our inaugural version, we are proud to announce Design X Awards 2018. We thank our community, participants, sponsors and partners for their continued in inspiring and motivating professionals and students to produce great/innovative work.


Best Design Enterprise and Startup

Design X Award – Gold
Bomili Ganesh, AtGreenz, Hyderabad

Design X Award- Silver
Ashish Verma, AllState, Bangalore

Best Design Agency


Design X Award – Gold
Jennifer Sharmila, Lollypop Design Studio, Bangalore

Design X Award – Silver
Dhayan Kumar, F1 Studios, Hyderabad

Best Design Student


Design X Award – Gold
Arunabh Das, Srishti Institute of Art, Design and Technology, Gurgaon

Design X Award – Silver
Sarika Joglekar, Jefferson University Philadelphia, USA

Design X Award- Special Jury Award
Manasi Deshpande, IIT Hyderabad, Hyderabad


Best Design Enterprise and Startup

  • Yash Gupta, Pixians,Nodia
  • Debapriya Goon, Travelspice.com,Bangalore
  • Bomili Ganesh, AtGreenz,Hyderabad
  • Ashish Verma,AllState,Bangalore
  • Priti Saini, Hexaware Technologies,Mumbai

Best Design Agency


  • Jennifer Sharmila, Lollypop Design Studio, Bangalore
  • Rajesh Kumar, Inkoniq, Bangalore
  • Dhayan Kumar, F1 Studios, Hyderabad
  • Aashish Solanki, NetBramha, Bangalore
  • Vinay A R, Webtweet, Bangalore

Best Design Student


  • Arunabh Das, Srishti Institute of Art, Design and Technology, Gurgaon
  • Sarika Joglekar, Jefferson University Philadelphia, USA
  • Shivangi Pande, IIIT Jabalpur, Jabalpur
  • Manasi Deshpande, IIT Hyderabad, Hyderabad
  • Shivam Bharti, IIIT Jabalpur, Jabalpur

Award Categories

We encourage Design Agencies, Enterprises, Startups, and Students from academia to submit their entries to the respective categories.

Best Design Enterprise and Startup

Best Design Agency

Best Design Student

Best Design Special Jury Award


Entry Submission  : Aug 1 through Aug. 31, 2018 extend to Sep 7th

Online Jury Review : Sept. 08 through Sept. 16, 2018

Shortlisted finalists notified : Week of Sept. 09, 2018
(Note: 5 entries will be shortlisted per category)

Finalists present at UXINDIA’18 conference on : Oct. 04, 2018

Awards presentation at UXINDIA’18 : Oct. 05, 2018

Design X Awards
design x awards

Recognition & Reward

UXINDIA will be honoring the winners with the following awards in each category i.e., Design Agency, Enterprise & Startup, and Student.

Winner – Gold Design X Award Trophy

Runner up – Silver Design X Award Trophy

Special Jury Design X Award Trophy

Certificates : Besides trophies, all the awardees will get a certificate per team

Submission Process

Submission is online and is completed in 4 simple steps:

  1. Pay entry fees and make a note of transaction id from the MeraEvents email
  2. Click “Submit an Entry” and enter the transaction id in the submission form.
  3. Fill in the simple online submission form–remember you can submit multiple entries*.
  4. Repeat these 3 steps if you have multiple entries.



Submission Details

Your project should be either a digital/software product, service or a software driven physical product from any industry sector. It should not be older than 2 years.


Your submission should highlight

  • The opportunity addressed
  • Who it is designed for?
  • Why do you think your solution is unique or innovative?
  • What is the outcome/impact? Benefits to business, client or society.
  • What is the process followed?


  • 4 minute video (recommended)
  • PDF/Powerpoint document (Max 10 slides)

Entry Fee & Evaluation Criteria

Entry Fee Structure

Includes one free pass to the 3days of UXINDIA2018 conference.

Submission – Aug 01, 2018 through Aug 31  Sep 7th, 2018

  • Enterprise Design Team: ₹ 17998 ($250)
  • Design Agency :  ₹ 17998 ($250)
  • Student : ₹ 6998 ($100)
  • Early Startup: ₹ 6998 ($100)


  • This fee is per submission only. Each additional submission will have to be paid for separately.
  • If you are submitting as a team, maximum team size is 5.
  • Free pass for one: Entry fee includes a free pass for one person that provides admission only to the Awards Event to be held on Oct 5 at the UXINDIA 2018 conference. Applicants would be given a discount code for regular conference ticket.
  • Free pass for one: Entry fee includes a free pass for one person that provides admission to UXINDIA 2018 conference (4, 5 & 6th Oct)  i.e., the primary registrant to the contest. Other applicants would be given a discount code for regular conference ticket. 




Evaluation Criteria & Process

Design X Awards 2018 evaluation is based on the following criteria of Design Excellence. A winning design meets most of these criteria in a positive manner.

Design Innovation
How is this design unique or innovative?

User Experience
Does it deliver a simple, intuitive or delightful UX? How?

Design Process
Process taken in addressing the problem/opportunity and meeting user needs/goals.

Craft and Aesthetics
The judges will use the provided visual materials (photos; optional video) to assess this category.

Benefit to the Client/Business or Society

  • How does this design improve the client’s profitability, brand reputation and/or employee morale?
  • How does this design benefit greater good; consider society, the environment, culture and/or the economy?

Eligibility & Rules

  • Projects submitted should not be older than 2 years as on Aug 1st  2018.
  • Don’t repeat the submission from prior years.
  • Early Startup is an entity with a max of 15 employees and is incorporated with in 2 years as on Aug 1st 2018.
  • Design Agencies will not be considered as an Early Startup
  • The jury / organizers have the right to move entries among sectors to benefit the entry.
  • If more than 1 company worked on the project, it is mandatory that credits be included in the submission; however the entrant company will receive the award.

Design X Awards 2018 Presentation

Saturday, 6th Oct 2018  | 03:30 PM to 04:30 PM IST
ITC Gardenia, Bengaluru, Karnataka, India


Pay entry fee

Submit your design entry

Sri Canakapalli

Research fellow, US Federal Drug  Administration (FDA)

Jury Members

UXINDIA 18 Speaker

Liam Friedland

UX Architect at Respond Software, United States

UXINDIA 18 Speaker

Jay Peters

Managing Director at PARK USA | Grow USA

Gregorio Convertio

UX Design Manager at Cloudera, United States

UXINDIA 18 Speaker

Willy Lai

VP, User Experience at Macy’s, USA

Sri Canakapalli

Research fellow, US Federal Drug  Administration (FDA)

Naveen Sethia

Design Director Visa, Singapore

Tetiana Zavialova

Head of Design Tonic Health, Ukraine


Terms & Conditions

Disclaimer, Conditions, Intellectual Property Rights & Privacy


Please note that UXINDIA and UMO are not responsible for any damage during the shipping process and prototypes are not accepted.

The judging is Blind
The designers, their names and the names of consulting firms may not appear anywhere in the entry form or image/file uploads. Failure to abide by this rule results in immediate disqualification. It is acceptable for brand names or logos of manufacturing companies/clients to appear ONLY if they are inherent to the product.
All decisions of the Jury is final. UMO makes no guarantees as to the number and type of Awards given each year. All data contained in the submission becomes the property of UMO and part of its archives. Supplementary judging material and product samples submitted by finalists will be held by The UMO’s permanent collection (winners only). By submitting an entry, you agree that UMO and any other party authorized by it shall have permission to publish any material contained in the submission. Award entry material is on the public record and no content will be treated confidentially.

Entrant agrees to grant UMO, its Sponsor(s), third-party vendors and agents the unrestricted rights to publish, display and use the submitted design, entrant’s name, voice, photograph, logo, other mark or likeness, as well as same for the designer(s), for advertising and promoting the competition and other related purposes in any media without additional permission or compensation. Selected entrants may also be required to provide other relevant information. Unless restricted by law, each selected entrant will be required to complete and return the Release along with requested supplementary judging material within the time period specified therein.

Distribution Qualifications
Agency, Enterprise and Startup entries must have been placed in distribution between Aug 2016 and Aug 2018. This means the product must be available for sale, in its final form to its intended end users, through normal sales channels during that period (except in the case of the Social Impact Design category,where products often are given as part of an aid effort or donation program).

Student entries must have been submitted to the school between Aug 2016 and Aug 2018.

Design Concept entries must not be scheduled for production. If you are submitting a Design Concept, it must have been finalized or submitted to the client between Aug 2016 and Aug 2018 and clearly indicated as a concept. You may enter a concept in any of the categories.

Intellectual Property Rights
UMO/UXINDIA and the Sponsors shall not be involved in any dispute and shall be held harmless and free of any liability in any dispute regarding intellectual property rights. By entering this Competition, Entrant warrants that entry does not infringe on the Intellectual Property rights of others.

UMO/UXINDIA and the Sponsors shall not be involved in any dispute and shall be held harmless and free of any liability in any dispute regarding intellectual property rights. By entering this Competition, Entrant warrants that entry does not infringe on the Intellectual Property rights of others.

Winners will be posted on UXINDIA’s website.

Competition is subject to these Official Rules.

By participating, entrants agree to be bound by these complete Official Rules and, the terms of ethics on UMO/UXINDIA’s website. All decisions of Sponsor are final and binding; entrants agree to waive any right to claim ambiguity in the Competition or these Official Rules, except where prohibited by law. By accepting an award, winner agrees to release Sponsor, its attorneys, affiliates, together with the respective directors, employees, officers, licensees, licensors and agents of each, including without limitation, their respective advertising and promotion entities and any person or entity associated with the production, judging or administration of the Contest, (collectively, the Releases) from any and all liability, loss or damage arising from or in connection with awarding, receipt and/or use or misuse of award or participation in any awardrelated activities. Sponsor reserves the right to use the Contest for publicity purposes in any media, and to use the name, likeness, entry materials and hometown name and/or award information of selected entrants as part of that publicity, without any compensation or prior review unless prohibited by law. Sponsor may cancel the contest for any reason, at its sole discretion. This Contest is void everywhere such contests are prohibited or restricted by law and subject to applicable federal, state provincial and local laws. Sponsor reserves the right to disqualify any entrant it finds to be tampering with the entry process or the operation of the Contest or violating these Official Rules. The Releases shall not be liable for: (i) late, lost, delayed, misdirected, incomplete, unreadable, inaccurate, garbled or unintelligible entries or communications; (ii) broadband, cable, telephone system, telephone or computer hardware, software or other technical or computer malfunctions, lost connections, disconnections, delays or transmission errors; (iii) data corruption, theft, destruction, unauthorized access to or alteration of entry or other materials; (iv) any injuries, losses or damages of any kind caused by acceptance of the award or resulting from acceptance, possession or use of the award, or from participation in the Contest; or (v) any printing, typographical, administrative or technological errors in any materials associated with the Contest. Sponsors disclaim any liability for damage to any computer system resulting from participating in, or accessing or downloading information in connection with this Contest, and reserve the right, in their sole discretion, to cancel, modify or suspend the Contest should a virus, bug, computer problem, unauthorized intervention or other causes beyond Sponsor’s’ control, corrupt the administration, security or proper play of the Contest. Sponsors may prohibit an entrant from participating in the Contest or winning award if, in its sole discretion, it determines such entrant is attempting to undermine the legitimate operation of the Contest in any way by cheating, hacking, deception or any other unfair playing practices of intending to annoy, abuse, threaten or harass any other players or Sponsor’s’ representatives. Disputes regarding these Official Rules and/or this Contest will be governed by the internal laws of the court of Hyderabad, India. Any and all legal actions or claims arising in connection with this Contest must be brought in a court of competent jurisdiction within Hyderabad, and you agree to jurisdiction and venue in the courts of Hyderabad. Entrant acknowledges and agrees that UMO/UXINDIA reserves the right to amend, modify or terminate the competition at any time.